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Camille Rose Retailer Partnerships Provide A Rich Experience For Shoppers

Camille Rose knows shopping for your favorite hair care products should be one of wonder, beauty, fun, and creativity. We are committed to providing Rosettes with opulence and a luxury shopping experience from start to finish.

Historically, one of the obstacles for curly, wavy, and coily-haired consumers has been accessing their favorite handcrafted blends in top retailer stores. In response to this fact, we have partnered with multiple retailers internationally to improve Rosettes' experience.

Natural allure
The latest of our partnerships? The fresh, fabulous, and all-new Allure store in New York City. On July 1, Allure magazine launched its debut IRL store on the super-chic Lafayette Street in Manhattan. Stocked with over 150 brands featured by Allure like our aromatic lemon scented Sweet Ginger Cleansing Rinse.

Teaming up with the Fifteen Percent Pledge, the Allure store is committed to making sure at least 15 percent of the brands sold in-store are Black-owned brands, and we couldn't be more excited to be one of them!

We kicked off our Allure launch with our official Janell Stephens Meet and Greet last Wednesday, granting an exclusive Camille Rose soiree. Rosettes enjoyed a personalized VIP experience during our event, including augmented reality sessions and customized beauty shopping events.

'Everything's coming up roses
If you don't live in New York City, don't fret. Your tresses are still in luck. With products in over 300K retailer chains, there's always a way to get your favorite handcrafted blends.

"Whole Foods was my first retail store. I went to them," Janell Stephens told Forbes in a 2020 interview. Then I started sending samples to each region of Whole Foods, and if the buyer showed interest, they would bring me in there."

Whole Foods still carries Camille Rose blends in select stores. We quickly increased our retail partnerships in Ulta Beauty, The Village Market in Atlanta, GA, Target, Walmart, and more.

Ran out of Curl Love? Best selling basics and all-time favorites aren't out of reach, with Walgreens, Rite Aid, CVS, and Duane Reade are just a few household names that carry Camille Rose both online and in stores. We love that these locations even offer same-day delivery - talk about convenience!

This year, Camille Rose launched in digital and physical Ulta Beauty stores in mid-April due to Ulta's MUSE commitment. The $25 million project, designed to "Magnify, Uplift, Support, and Empower" Black voices in beauty, helped make Camille Rose products even more accessible than ever. Some of our premium blends include a fan-favorite Hair Growth Bundle. It includes our Rejuva-drops Grow Back Serum and Gro-Grease, to help you regrow stressed tresses the natural way).

Our Rosettes across the pond in the UK can link up with Camille Rose products at Boots - the UK's leading health and beauty retailer, online or at any of their over 2,500 physical locations as well.

From coast to coast, Camille Rose wants to be where the Rosettes are! What's your favorite retailer to shop for our #MixedFreshToOrder blends?

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